Wednesday, October 17, 2007

More product stories

http://www.patagonia.com/usa/footprint/index.jsp



It seems that Patagonia may have been influenced by what we at HF have been doing for the past few years with this.

I like what they have done, but feel it lacks depth. I can't drill in and see what the real people involved did, what information they recorded and so on.

With our system, real batch level information can be captured and recorded by all the participants in the supply chain. This is much more real. Patagonia's "canned" view tells the story according to Patagonia, not the story according to the people involved...

However it is a great move in the right direction.

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